About us
ABOUT US
Shaping our beauty future
Auraavida is a premium Ayurvedic herbal cosmetic brand committed to the timeless wisdom of Ayurveda fused with modern skincare science. Rooted in nature and inspired by ancient Indian wellness traditions, Auraavida brings you a holistic beauty experience that nurtures both the skin and the soul.
Our Philosophy
At Auraavida, we believe that beauty is a reflection of inner balance and outer care. Our name combines Aura (the subtle energy that surrounds us) and Vida (life), symbolizing a harmonious blend of energy, vitality, and wellness. We aim to revive and celebrate the age-old Ayurvedic philosophy that true beauty begins with natural, sustainable, and mindful living.
Nature Meets Science
Each Auraavida product is thoughtfully crafted using:
- Pure Herbal Extracts: Carefully sourced herbs like neem, tulsi, turmeric, sandalwood, brahmi, and ashwagandha.
- Cold-Pressed Oils & Natural Butters: Such as coconut oil, sesame oil, almond oil, and shea butter that deeply nourish and protect.
- Traditional Ayurvedic Formulations: Developed in consultation with certified Ayurvedic practitioners and dermatologists.
- No Harmful Chemicals: Free from parabens, sulfates, synthetic fragrances, and mineral oils.
Sustainable & Ethical Practices
We are dedicated to preserving the environment and promoting responsible beauty:
- Cruelty-Free: Never tested on animals.
- Eco-Friendly Packaging: Recyclable and minimal-plastic designs.
- Sourcing with Integrity: Supporting local farmers and indigenous communities through fair trade partnerships.
Our Mission
To empower individuals through self-care rituals that celebrate their natural beauty. Auraavida is more than just a cosmetic brand—it’s a lifestyle rooted in balance, purity, and mindful living.
